Marketing trends may not be as flighty as fashion, but they do evolve quite fast. The leading trend amongst them now is that marketing as a whole grows more complex and cohesive. Today a small business which wants to succeed mustn’t think in terms of social media, content, ads or other types of promotion separately. Instead, you need to develop a strategy that will include all these elements and organize it in a way which will enable them to boost each other.
If you're just setting up your business' website, then you'll need to understand how SEO works. SEO, or Search Engine Optimisation, is what helps you create a site that search engines will point their users towards. If you get it right, you'll find that users are more likely to come to your site and stay there. Here's how you can use search engine optimisation to your advantage.
How do you make great products? This article delves into some of the ways you can make a great product for your business.
This is the second of two parts of a legal guide. It’s called “Get Your Legal Together – A Guide for Entrepreneurs and Creatives” by Grant Atkinson, Founder/Managing Attorney at Framework Law Group PC.